While safety features are a great way to boost first impressions and create effective parking lots, landscaping techniques can also work in a business’s favor. With landscaping and exterior design, companies can transform their parking lots and facilities into spaces full of color and originality.
These design stages incorporate several factors, from adding greenery and colors to choosing building materials and styles.
1. ATTRACT NEW CUSTOMERS
Quality landscaping can catch the attention of new customers and communicate essential information about the company to them. Landscaping can bring bright color to the property’s exterior, increasing its visibility in the surrounding areas. Customers passing through busy throughways or shopping centers can better notice the building if the parking lot is bursting with various colors and plants.
Landscaping choices can also help businesses attract their target audience. They can use plants to support their branding standards by matching them to the company’s color scheme, helping solidify brand recognition. Additionally, factors like spacing and color can communicate their values to customers. Minimalism and symmetry can tell customers companies are refined and orderly, while lots of color and textures might show they’re fun and welcoming.
By assessing landscaping, potential customers can determine if businesses are right for them. If they align with company interests and values, they’re more likely to return, increasing customer retention.
2. STAND OUT FROM THE COMPETITION
When located in a highly populated area, it can be challenging to compete with other businesses. Landscaping efforts can help customers distinguish the company from others. Adding plants and greenery around buildings and cultivating a unique aesthetic provides a different visual experience that contrasts against neighboring companies, helping catch the customers’ eye and drawing them to commercial facilities.
3. ENHANCE THE VISITOR EXPERIENCE
Landscaping can provide a refreshing commercial and corporate experience for customers and employees. As they pass through the parking lot, plants and shrubs can bring life to the spaces, connecting them to nature and creating a sense of calm. Because parking lots have many uses, greenery can be ideal for employees who want to take their breaks outside or customers waiting for carpools or public transit.
Shade structures can be robust exterior designs and landscaping tools. While their primary function is to offer quality shade, they can benefit companies and visitors in several ways.
1. LOWER CAR TEMPERATURE IN THE HEAT
The shade provided by shade structures can protect vehicles and individuals from heat and UV rays. When cars sit in the sun for long periods, the temperature can drastically rise, making it uncomfortable when individuals return after shopping or working. Commercial shade structures can even play a large role in reducing the trailer temperature, creating a safer work environment for logistic teams.
Shade structures can provide more immediate relief by blocking the source of the excess heat. This benefit can enhance the visitor experience, building a more positive relationship with the corporation.
2. PROTECT CARS AND CUSTOMERS FROM PRECIPITATION
In addition to sun protection, commercial sun shades can offer additional weather protection. Hail and sleet can scratch and dent vehicles or crack windshields. Damages and repairs can be expensive and comprehensive, causing employees and customers to be without cars while they wait for repairs. Companies that offer thorough vehicle protection can show their visitors they care about their vehicles.
3. FUNCTION AS MARKETING MATERIALS
Sun shades come in various shapes, designs, and colors, allowing companies to incorporate solutions that match their branding standards. Like plants and landscaping, they can improve brand recognition by developing associations with color and businesses. Because they rise above parking lots, they can help customers notice companies from distances for better competitiveness.
When considering implementing shade structures for corporate parking lots, companies can choose between multiple types to optimize their investment and functionality. The various types offer different features and benefits, allowing businesses to meet their goals and visitor needs.
Some types of shade structures offered by VPS for corporations include:
- Cantilever shade structures: Cantilever designs optimize space efficiency by using minimal columns, leaving more space for individuals to park without sacrificing coverage. They come in various styles and configurations, allowing corporations to find the best option for their aesthetic and brand.
- Mass coverage shade structures: When businesses need to cover more surface area, a mass coverage shade solution functions for increased volumes. This option is excellent for parking lots that require comprehensive coverage. VPS can work with businesses to develop unique layouts to cater to various spaces and applications.
- Solar panel shade structures: Many companies want to prioritize green initiatives. Solar panel shade structures combine shade coverage with clean, green energy from a renewable source. Businesses can show their visitors they care about the environment, helping connect them with customers that share their values.
